I’m Shopping From These Female-Founded Brands for My Spring Staples

Here at Who What Wear, we’re big on highlighting brands we’re proud to recommend to you and shop from ourselves. For my spring wardrobe, I’m not only adding in cream-colored denim and hints of ballet-inspired pieces—I’m also shopping from female-founded labels because I feel passionate about putting my money into companies that breaking barriers and inspire others to continue the cycle. Birdies, M.M.LaFleur, Pairess, and Universal Standard are a few I found from the International Women’s Day coverage on Affirm, my favorite buy-now, pay-later service. After digging a bit deeper into each of them, I found myself deep in a world of female power, really cute clothes, and inspirational quotes from the CEO’s and founders of these brands I will be adding to my daily affirmations every morning.

Affirm teamed up with these companies for International Women’s Day, creating a series of social posts to highlight each one. This partnership makes it even easier to support the brands since it gives you the option to break the costs of your purchases into easy bi-weekly or monthly payments. With Affirm, I’ll never pay more than I agree to upfront because they’ll never charge me late or hidden fees. Plus, it’s super easy to use: All I do is select Affirm as my payment option at checkout, and I see exactly what I owe upfront. Keep reading for some of my favorite pieces from each of these brands.

With Affirm, get them for three interest-free payments of $40.*Ideal to wear around the house, but also perfect for out and about with a pair of jeans.

With Affirm, get it for three interest-free payments of $20.*Mock-neck tops are trending, and this tank is cued up to be a wear-on-repeat item for spring.

With Affirm, get them for three interest-free payments of $32.*… and the matching pants make it the perfect set to go from meetings to running errands.

With Affirm, get them for as low as $18 per month.*Really having a hard time saying no to another pair of cream-colored jeans…

With Affirm, get them for as low as $24 per month.*While, yes, I have been living in fuzzy socks for the better part of this year, I’m excited to start slipping into heels again. I especially love the cut and color of this one.

With Affirm, get them for three interest-free payments of $25.*You really cannot go wrong with classic high-waisted skinny jeans. (Don’t @ me, Gen Z.)

With Affirm, get them for three interest-free payments of $32.*Tie-dye was the print of the year, and TBH, I’m not ready to say goodbye yet. These pants have a five-star review so I’m excited to get them delivered.

With Affirm, get them for three interest-free payments of $32.*I know velvet is typically reserved for fall, but hear me out: This beige tone feels fresh and perfectly acceptable for early spring months.

With Affirm, get it for three interest-free payments of $22.*When we’re ready to head back to the office, I’m thinking of swapping out my white button-down for this icy, silvery blue-silk shirt.

With Affirm, get them for as low as $75 per month.*Statement earrings like this terracotta-hued pair are at the top of my list for spring.

With Affirm, get it for three interest-free payments of $24.*Everyone needs a stretchy bodysuit to lounge in, and I’m turning to this jersey option that promises to be super soft.

With Affirm, get them for as low as $24 per month.*As I said, ballet is definitely going to be an inspiration in my spring wardrobe. I love the off-the-shoulder silhouette here along with this perfect cream color. A winning combination if you ask me.

With Affirm, get them for three interest-free payments of $40.*I’ve heard people rave about these shoes, so I’m giving these nautical-inspired cream-and-navy loafers a try.

With Affirm, get them for as low as $18 per month.*Knit dresses are everywhere this spring, but what I especially love about this one is the ribbed detail.

With Affirm, get them for three interest-free payments of $42.*The most ideal option for transitioning into real pants I’ve seen in a very long time.

With Affirm, get it for three interest-free payments of $30.*Once again, ballet-inspired options for spring are where my head is at.

With Affirm, get them for three interest-free payments of $29.*For the days when I want to feel extra fancy while I continue to work from home.

With Affirm, get it for three interest-free payments of $19.*I can just imagine how soft and cozy this sweater is.

With Affirm, get it for three interest-free payments of $18.*The pattern on this scarf really hits the women-founded theme.

With Affirm, get them for three interest-free payments of $40.*Notice a trend here? The burnt orange/terracotta shade here is here to stay for spring.

*Your rate will be 0% APR or 10 to 30% APR based on credit and is subject to an eligibility check. For example, a $700 purchase might cost $63.25 per month over 12 months at 15% APR. Payment options through Affirm are provided by these lending partners: affirm.com/lenders. Options depend on your purchase amount, and down payment may be required. CA residents: Loans by Affirm Loan Services, LLC are made or arranged pursuant to a California Finance Lender license.”