This Random Drugstore Buy is the Secret Ingredient to Every Cool-Girl Outfit Now

Just when you thought you’d seen every late ’90s, early ’00s trend comeback known to man, the fashion crowd reaches into the depths of the archives and dusts off yet another nostalgic gem. Since we’re once again living in the era of low-rise jeans, platform heels, and shield sunglasses, it should come as no surprise that we’re seeing another accessory from the same style era bubble up again. Before you freak out, though, I think you’ll come to find this next comeback to be much more wearable and, dare I say, chic. The trend I’m talking about are those wide stretchy headbands many of us haven’t touched since our elementary school days. Sure enough, the random drugstore hair accessory is back.

Suddenly, we’re spotting the stretchy headband trend everywhere. From the Schiaparelli FW23 runway where they were paired with large sculptural earrings to the off-duty outfits of celebs like Bella Hadid, Laura Harrier, and Nicola Peltz Beckham, it’s truly the accessory everyone is wearing right now and unlike the most things this set has in their wardrobe, this trend couldn’t be any cheaper—or easier to acquire. Walking into your closest drugstore is sure to yield a selection of similar styles—or better yet, ordering this $5 pack from Amazon. The risk is low, but the potential style payoff is extremely high.

Ahead, see where the random ’90s trend is popping up from the runways to celebrities to our social-media feeds and once you’ve gleaned enough inspiration, stock up with our picks.

The accessories were especially strong in Schiaparelli’s debut FW23 ready-to-wear collection, ranging from large-scale sculptural earrings to stacks of gold bangles. Along with these more talked-about outfit additions, though, were a range of simple fabric headbands that the designer styled many looks with. The pulled-back hairstyle created such a clean canvas for the massive earrings models wore, and it’s an accessory combination I think we’re going to see repeated all over this season.

At the Cannes Film Festival last year, model Elsa Hosk channeled Parisian style icon Brigitte Bardot when she swept her platinum-blonde hair back with a wide black headband and completed her beauty look with a bold cat eye.

No stranger to a good throwback moment, Bella Hadid is another big fan of these headbands, which she likes to style with all her model-off-duty outfits.

Laura Harrier’s style is minimal and ’90s-inspired, so it’s no surprise to see her in one of these fabric headbands alongside ’90s staples like oval sunglasses, gold hoops, and a cardigan.

Queen of Y2K style, Nicola Peltz Beckham wore hers in a more trend-forward way with sporty wraparound shade, big hoops, and and endless stack of gold bangles.

Wearing a simple black headband with classic accessories like a great bag and sunglasses will have you looking like pure luxury.

Calling everyone chasing that “old money” aesthetic, wear a tennis-inspired outfit and top it off with a wide headband to nail the look.

Even wearing one of these headbands with something tougher like a distressed leather jacket creates a cool contrast between soft and hard.

Of course, it’s also our favorite way to mask the fact that wash day is coming soon. A wide headband hide any greasy strands and looks like you put so much effort in—it’s a win-win.

Keep one on hand for beach days to throw on when the salt and sun is getting too harsh on your hair.

Touch on the balletcore trend when you wear a headband with soft, delicate pieces like a slip dress or something rosette-adorned.

Adding one into a basic outfit takes things up just a notch.

Since the headbands have an underlying preppy tone to them, pearl jewelry pairs flawlessly.

Per the Schiaparelli runway, the combination of big earrings and a wide headband is simply elite.

While neutral ones in black and white are great to stock up on, don’t overlook the fun prints that are fun to throw on in the summer.

Matching your headband to your outfit? Now that’s expert-level stuff.

More proof that it’s the perfect canvas to great earrings.

Speaking of outfit-making accessories, shop the best big ’80s earrings to amp up jeans and a tee.