fashion

No top says ‘summer’ like a crop top. The midriff-baring silhouette is designed to show off an extra few inches of sunkissed skin, especially if […]

If there’s one brand that’s dominated the fashion world (and our saved folders) more than any over the past five years, it would have to be […]

When it comes to the biggest hair trends of 2023, there is no denying that there has been one cut in particular that’s totally taken over: […]

At Who What Wear, we make it our mission to be well-informed when it comes to emerging and recirculating designers and Loro Piana is a brand […]

If you loved Alexa Chung in the early aughts as much as I did, then get ready to fall in love with this decade’s rising […]

If you’re new here, you may not be aware that the Who What Wear UK team has this thing about dresses. Mini, midi, maxi—we’re big […]

Although the allure of French style spans all seasons, regions and decades, no one excels at effortless styling for warm weather quite like French women. Laid back, […]

If you have a nail appointment coming up and are thinking about getting a gel manicure, you might be looking for some inspiration. The good news is, […]

Sleek bob hairstyles are so popular right now, and I can totally see why. Not only do they look chic, but they are also a great low-maintenance option […]

What is it about easy outfit ideas that makes them just so hard to come by? Perhaps it’s when we get swayed by trends or simply have […]