fashion

I am the proud owner of an extensive collection of makeup brushes. How many do I actually have? I honestly couldn’t tell you. My obsession […]

Lily Allen is, in my opinion, the perfect kind of celebrity. For the most part, she keeps herself to herself, choosing to live her private life, […]

Like everyone else right now, I’ve been swept up in Barbie mania. I went to see the film last weekend (spoiler alert: it’s great) and […]

Though I wish I could promise an ever-lasting summer, in the blink of an eye the leaves will turn orange and cooler temperatures will settle in. To ready […]

Putting together an outfit is an art form, one that can take a person—even a seasoned editor—years to master. However, like any other artistic medium, […]

Bottega Veneta A/W22 Here at Who What Wear UK, we obviously like to keep tabs on the biggest trends of the season. But we’re also keen […]

If there’s one thing I know, it’s dresses. My wardrobe is full of them, and I wear them 99.9% of the time. I’ve always struggled […]

While I study trends in-depth for a living, some styles only really hit me once I see them in full force at all my favourite stores. […]

Do we, the Who What Wear editors, share one mind? Before compiling this, the autumn wish list of all autumn wish lists (it never hurts […]

As far as dress trends go, they don’t come much more iconic than the slip dress. A firm fixture on the fashion scene since the early […]