The Timeless Bikini Trend That’s Classically Sexy

A little bikini history lesson for you (don’t worry, it’s brief): The style originally dates way back to the 1940s (1946, to be exact), when the first bikini appeared at a fashion event in Cannes—to the shock of many. It eventually came to be accepted, leading to the invention of the string bikini in the 1960s. But when you picture the string bikinis of yore, it may be the ’80s and ’90s that come to mind. Or it could be the 2020s…

String bikinis are arguably the most popular swimsuit trend of the year. One scroll through your Instagram feed (if you follow lots of fashion people and celebrities) will quickly prove that. While string bikinis clearly have very little fabric to them, one reason they’re so universally loved is that they’re incredibly adjustable, and of course sexy. If you concur, keep scrolling to see some of my favorite string bikinis on Instagram, and shop a few of the best ones your money can buy.

Who doesn’t love a matching look?

Frankies Bikinis has all the good prints. Shop the matching Tia Satin String Bikini Bottom ($80).

This patchwork print is perfection.

Get yourself a sarong, people—it’s important.

Reversible swimsuits are one of my favorite inventions. Shop the matching Iris Reversible Bikini Bottoms ($78).

She’s fun.

Simple string bikinis are often the best string bikinis.

Hunza G swimsuits are worth every penny—trust.

If I could only wear sparkly bikinis, I’d be happy.

A little yellow swimsuit and this infinity pool are all I need.

The prettiest print award goes to… Shop the matching Mure String Bikini Bottoms ($68).

This affordable daisy-printed option is so good. Shop the matching Floral Bikini Bottoms ($30).

Another great idea to consider: matching pants.

If you want to try the thong bikini trend, you can do so with this Amazon find.

Hurry—H&M bikinis don’t stay in stock for long. Shop the matching Tie Bikini Bottoms ($13).

A bikini with thicker straps is still considered a string bikini.

I can’t stop staring at this color. Shop the matching Side Tie Bikini Bottoms ($90).

Good American can do no wrong. Shop the matching Tiny Ties Bikini Bottoms ($49).

Classic prints are always a good idea.

If you’re not into the tie straps, this one’s for you. Shop the matching Recycled Bikini Bottoms ($85).

You don’t have to actually go to Miami to appreciate this one.

Minimalism at its best.

The gold accents make this black bikini feel special. Shop the matching Alexa Bottoms ($60).

This is making me want to wear a matching cardigan with my bikini. Shop the matching Alyssa Bottoms ($60).

The bikini and the wearer are glowing.

All I can say is wow.

The reviews for this one are incredible on Amazon.

If you’re not into triangle bikinis, try a balconette top.

Thank you for this, Mango. Shop the matching Tie Bikini Bottom ($30).

Last but not least: baby blue sparkles. Shop the matching Evie Bikini Bottoms ($70).

Next up, the best black bikinis on the internet.