There’s a new kid on the block, and they already have an impressive following. That’s right, on November 16 the Spanish luxury brand, Loewe, opened its flagship store in Los Angeles on Rodeo Drive with a star-studded celebration featuring models, influencers, actors, and more.
Loewe is more than just a destination in L.A.’s most esteemed high-end fashion district; it’s a complete brand experience. Shoppers will be delighted to discover the array of men’s and women’s ready-to-wear available in-store, while reveling in a curated collection of furniture and artwork, including a painted wood rendering of Justin Bieber’s head and arms by the figure artist Paul Pfeiffer.
The brand’s big L.A. debut comes on the heels of the reopening of its NYC flagship, but this special store has a distinctive West Coast feel. The new space—over 3,700 sq ft—takes its aesthetic cues from California’s distinctive natural elements: the sea, sky, and earth. While blue is the dominant color (the eye-catching facade is made of hand-glazed Spanish tiles), the store also features brass and iron details, and thoughtful use of contemporary art and natural ceramics.
If you can’t make it to Rodeo Drive just yet, don’t worry: we have a few snaps of the chic new boutique and the celebs that came out to celebrate.
Welcome to L.A., Loewe!
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