Jay-Z created an account on Instagram this week. In less than 24 hours, the rapper earned 2 million followers. But the rapper then deactivated his account.
Jay-Z was only following his wife, Beyonce.
Many felt the rapper was there to promote his new Netflix cowboy movie, The Harder They Fall.
Here is the movie synopsis according to Deadline:
Notorious outlaw Nat Love (Jonathan Majors) is a robber of robbers and a killer of killers. He killed every last one of the members of Rufus Buck’s (Idris Elba) gang that participated in the slaughter of his parents. With the crew gone and Rufus in jail, Love aims to get back to an everyday life with his love interest, Stagecoach Mary (Zazie Beetz). His dreams come to a halt when Rufus’ closest confidants Trudy (Regina King) and Cherokee Bill (LaKeith Stanfield) rescue him from the Army. Rufus has some goals of his own, the main one being to turn the majority Black town of Redwood into a utopia for other Black folks, but he needs lots of money to make it happen. Nat is stirred up once more and plans to hunt down Rufus to finish the job with his own gang of outlaws and Bass Reeves (Delroy Lindo) in tow.