I'm on the Lookout for Sexy But Comfy Bras–Here Are 21 I Can't Choose Between

If I’m being completely honest, my underwear is something I put little to no thought into. As someone who goes for comfort over aesthetic, I stick firmly by my favourite T-shirt bra (Victoria’s Secret lightly lined demi, FYI) and a pair of French knickers. It rarely gets much more exciting than that, but for 2024, one of the resolutions I would actually like to stick to is to make more of an effort in this department. Who knows, I may even be wearing a matching sexy set on the daily!

But first things first, I need to remeasure my bra size before I broaden my collection. While you can do this online with the bra size calculator, I’m going to pop into my local Marks and Spencer to have a bra fitting IRL—this is best after not having it done for many years. 

A well-fitting bra is my priority, but I need to also think about amping up the sexy factor. Luckily, everyone from M&S, H&M and Arket to Dora Larsen, Agent Provocateur and Simone Pérèle has stunning styles to choose from. And if you’re still writing your Christmas list, why not pop a gorgeous buy comfy underwear set down? Here are my favourites to get you started…

Charlotte Kuhrt wearing Chantelle lingerie set. 

Emmanuelle Koffi wearing For Love & Lemons lingerie set. 

Karina Marriott wearing Dora Larsen lingerie set. 

Sheer bras will always be sexy. 

I’ve got a real thing with all things burgundy at the moment, so of course this is at the top of my wish list. 

I love how this cobalt style by Coco De Mer opens at the front. 

Love the longline lace detail on this one. 

This satin, lace beauty comes approved by Rosie Huntington-Whiteley – here’s hoping I’ll look like her if I get it!

Simple is sexy. 

Of course we can always rely on Agent Provocateur to provide the prettiest lingerie. 

For the colour fans, Dora Larsen will always be the destination. 

This non-wired bra is best for smaller cup sizes.

This silky soft satin triangle bra is on the subtle side of sexy. I love it. 

This crystal-embellished bra needs to be poking out of a shirt for party season. 

Sometimes the sexy bras are the most comfy, so this bralette (available in seven colours) is ticking all the boxes. 

A set that’s made for Christmas, Valentine’s and everything in between!

This gorgeous green balcony bra goes up to a G cup. 

Yes, yes, yes to Gucci underwear.

Such a gorgeous colour. 

The most luxurious French lace. 

I always appreciate a pretty white set. 

Curvy Kate always proves you can gte sexy bras for larger cup sizes. 

One to wear every day.

This half-cup two-tone bra is stunning. 

Next Up: 30 Sensational Gowns for Fancy Occasions, as Recommended by a Stylist