Bye Boring Underwear! These 10 Designer Lingerie Brands Are Taking Over

I decided that it’s time to hold my wardrobe to a higher standard. When something is damaged, I toss it. Stained, I toss it. Doesn’t fit right? Or just outright boring? Bye! This is a confrontation I had with my underwear bin recently. While I like to hold onto boring styles for that time of the month that maybe don’t match my standards, it was time for even them to go. You see if you live in a world of abundance—everything you get rid of will be replaced with something better.

After discovering these designer lingerie brands, I know what’s next for my collection. Investing in quality underwear is something that surprisingly takes your confidence to the next level. Whenever I wake up in the morning and put on a full matching lingerie set, I feel so empowered to take on the day. It almost promises that I have a good one. I’m always looking for new opportunities to stock up on underwear, these 10 brands are very much worth considering.

Coco de Mer is a luxury lingerie brand that will make your jaw drop. Their designs exude sensuality and sophistication with their meticulously crafted that always feel way more fun than what’s on the market.

Coucou Intimates was founded with a mission to make your underwear bin way more fun. Their designs are built to honor comfort and highlight style effortlessly. I love that their thoughtfully designed pieces embrace individuality, allowing women to feel confident and empowered in their own skin.

Eres is a minimalist lingerie brand known very well by the fashion crowd for its timeless elegance and impeccable craftsmanship. With a focus on high-quality fabrics and minimal aesthetics, this brand is the definition of sophistication.

I recently discovered that I.D. Sarrieri has a rich heritage dating back to the 1950s and I’m obsessed with that fun fact. The intricate lacework always draws me in as it offers women a blend of elegance, sensuality, and comfort.

Fleur du Mal might just become the prettiest thing in your closet. They always find a way to push the boundaries with daring designs and luxurious fabrics. 

Agent Provocateur is probably one of the most iconic designer lingerie brands to exist. With a perfect blend of allure, craftsmanship, and provocative charm, they’ve won the hearts of many women. 

Journelle is basically the Sephora of lingerie. They’ve perfected the curation of amazing lingerie brands while simultaneously serving up a brand of their own that is striking. I love how they’ve effortlessly combined comfort, style, and sensuality.

Kiki de Montparnasse has a focus on fine craftsmanship and exquisite designs that have caught the eyes of fashion editors for years. It was one of the first brands I was introduced to upon starting my career, I’ve owned items from them ever since and am a long-time fan.

Simone Pérèle embraces the essence of French elegance and femininity. I love seeing their luxurious fabrics, intricate lacework, and impeccable fit come together to create a work of art.

La Perla is the kind of lingerie brand that makes you feel like a true goddess. Their designs are elevated, sophisticated, and feel like they should be a part of your capsule wardrobe.

Up Next: 10 Easy Summer Outfits That Are Probably Already Hanging in Your Closet